Coca-Cola has appointed inspirational Indian leader Sourav Ganguly as their social ambassador in lieu of the promoting the U-17 FIFA World Cup to be held in India in 2017.
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The cricketing great is a huge football fan and also co-owns one of the franchises in Indian Super League (Atletico de Kolkata).
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Ganguly will replace his former opening partner, Sachin Tendulkar, as his football connection is much more than the batting genius.
All images courtesy: NDTV