When we think of the legendary airline, Air India, the first thing that comes to our head is the color red. Be it its interiors or its cabin crew’s attire, the airline is synonymous with the crimson color. However now that the world is accepting changes with open arms, so is this airline.
Air India unveiled their brand-new uniforms with a modern touch, designed by ace fashion designer, Manish Malhotra.
The brand-new cabin crew’s attire feels like a breath of fresh air. The female crew uniform includes a contemporary ombre saree with intricate patterns inspired by our heritage architecture, specifically the jharokha design. Paired with a comfortable blouse and blazer for added convenience, the female crew exudes both style and practicality.
In contrast, the cockpit crew would wear a timeless black-hued double-breasted suit featuring bandhgalas, projecting a classic and sophisticated look.
Additionally, the designer has crafted footwear to complement the airline’s attire. The female cabin crew will don black and burgundy block heels, while the cabin crew will sport chic black brogues for a polished look.
Manish Malhotra, in a statement, said that it’s his honor to be a part of this collaboration.
“It’s an absolute honor to collaborate with Air India, our national flying ambassadors. Reimagining their uniforms is the onset of a journey of joy and collaboration, and I am excited to embark on it. Our shared ideology is simple yet profound: to evolve without erasing, to modernize without forgetting. Together, we aim to intertwine tradition with the future, crafting uniforms where comfort meets authenticity, wrapped in timeless elegance.”
Campbell Wilson, CEO & MD, Air India said that they aim to represent a progressive India with their fresh and bold take.
“Air India is delighted to be collaborating with Manish Malhotra to realise our shared ambition of representing the very best of a vibrant, bold, and progressive India on the world stage. We are working closely with Manish and his team to combine elements of our brand, our heritage and our culture, together with the unique requirements of the airline environment, for what we hope will be a fresh and exciting new look that supports and represents the new Air India.”
Interestingly, this is the first time the airline has changed its uniforms in the last six decades since it was founded in 1932.