Modi Sarkar Could Launch A Channel To Promote ‘India’s Voice’ Globally

SW Staff

In a bid to present India’s perspective on global events and ‘subvert the anti-India narrative of the foreign media’, the Modi government plans to launch a digital channel soon.

Estimated to cost around Rs 75 crore, the plan was discussed by a committee headed by the Prasar Bharti chairman, A Surya Prakash, reports Economic Times.

b”While this idea was first suggested by the UPA government, it couldn’t work out back then. | Source: Reuters”

The report adds that the platform will challenge the way foreign media depicts India and its stereotypes while putting forth an Indian perspective.

But it was first suggested by the UPA government.

As per a report published in Economic Times in October 2016, the channel’s idea was mooted by then Prime Minister Manmohan Singh in 2007. The UPA government wanted to present a channel similar to BBC and wanted it to be in a public-private partnership mode with several journalists to head its editorial content.

However, the idea could not take off because of bureaucratic hurdles. 

Talking about it, the former I&B Minister Manish Tewari said that they regret that the project couldn’t be started in their regime. A channel like that would have helped India in portraying its narrative in the public space, said Tewari. 

(Feature image source: Reuters)

You might also like
This Travel Influencer Spent ₹50 Lakh In A Year, And The Internet Is Struggling To Keep Up
Jagdeep Singh’s ₹48 Crore/Day Salary Is Blowing Minds, But His Journey Is Even Wilder
Podcast Host’s Rant About North Indian Tourists In Vietnam Has The Internet Screaming ‘Stereotype Alert’
Golgappa is Waterball? Internet Roasts School for Cringe-Worthy English Names of Indian Dishes
Ankush Bahuguna Shares His Harrowing 40-Hour Cyber Scam Experience & It’s Terrifying
This Influencer Took A Sex Worker Out For Sushi, And The Internet Can’t Stop Cheering For Him