How Do We Keep Our Cities Clean? By Rewarding People With Free WiFi!

Akarsh Mehrotra

This is the current littering situation in India: people spitting paan on walls, throwing garbage on the streets and then saying, “Kya hoga hamare desh ka?”. Some people are so damn cool that they throw it right next to the trash can because chucking it in the bin is probably too mainstream. So how do we change this? By offering them all an incentive for throwing the trash in the dustbin. And what could be a better incentive for our Internet savvy generation than free WiFi? That’s exactly what two young guys from ThinkScream , Mumbai thought.

To check out their brilliant idea in action, watch the video below:

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